Plum Beauty
PR Box
At Plum Beauty, I played a key role in executing the brand design across multiple channels, working closely with the creative director. I helped bring the brand vision to life by designing packaging, store displays, PR boxes, videos, social media content, and the website. I also contributed to our partnerships with major retailers like Target, CVS, and Walgreens, ensuring the brand's cohesive presence across various platforms and touchpoints.
Plum Beauty
Thank You Card
Thank You cards that we sent out to winners on our social media accounts and to influencers promoting our brand.
Plum Beauty
Social Media Content
Social media content I designed for the Plum Beauty Instagram account ranging from infographics, photos, GIFs.
Plum Beauty
Photoshoots
Creative photoshoots that I’ve planned and directed on set. My team and I bought all props and materials to create these sets and stylized each shot with the photographer.
Plum Beauty
Website
In collaboration with our web developer, I spearheaded the design and implementation of the Plum Website design from start to finish. Check out the Plum Beauty website here.
